Sinequa appoints Laurent Fanichet as Vice President, Marketing
Seasoned Professional, Former ILOG/IBM and Atempo Director Brings Extensive Marketing Expertise
New York, June 1, 2015 - Sinequa, a leader in real time big data search and analytics, announced today the appointment of Laurent Fanichet to the company's executive team as Vice President of Marketing. Capitalizing on the unique benefits of the Sinequa offering and its market position within the Fortune Global 2000 companies, Fanichet will drive the overall marketing strategy for the company including field and product marketing, marketing communications as well as brand awareness.
"We are excited to have Laurent Fanichet join Sinequa as we continue to strengthen our lead as the comprehensive and scalable search and analytics software platform designed to tackle today's most complex unstructured information and big data challenges," said Fabrice de Salaberry, Chief Operating Officer, Sinequa. "With his strong international background including eight years in the U.S. and proven track record as a marketing leader, Laurent will provide the valuable insight that will enable us to accelerate our growth."
Laurent Fanichet brings over 20 years of marketing experience in the software industry where he has worked in a variety of roles, in both Europe and Silicon Valley, Calif. These roles include deep specialization in the areas of product marketing, field marketing/communications, and business development. Most recently, Laurent Fanichet was a Senior Product Manager at Quantum Corporation, a leading provider of big data management solutions. Prior to Quantum, Fanichet served as Director of Marketing at Atempo (Acquired by ASG Software Solutions), an independent software vendor for data protection and digital archiving. He started his career at ILOG (acquired by IBM) and Borland.
"I am excited to join Sinequa at a time of strong growth for the company. I am looking forward to further accelerate momentum in our key markets," said Laurent Fanichet. "By delivering a user-friendly and scalable platform that can analyze, search and extract information from hundreds of millions of documents and events from multiple sources in real-time, Sinequa ES is perfectly positioned to turn big data into big information for big value and ROI."